“Pay per click advertising is intimidating to some. They do not completely understand what PPC is and they fail to see the benefits of using something like this for their own business. Pay for click is a great way to grow a business online and to increase the return on investment. PPC is simple, once you really get an understanding for….” Continue reading here.

This article is about pay per click advertising. Many are not up-to-date with PPC ads and are unsure whether it is cost-effective for their business. PPC can be a great addition to search engine optimization for organic search results. Taking advantage of PPC advertising for your “keywords” as well as optimizing your site for organic searches allows your website to show up in the two places that users look.

I hope this post helps settle some confusion about PPC.


Jacob Hines — HikeMySite.com

Online, Local Exposure for Small Businesses — SEOWeb Design